Helping a boutique digital agency be  authentic.

Dark City Digital Website Design

Services: Art Direction, Content Strategy, Design Strategy, UX/UI

Dark City Digital needed a clear and succinct way to communicate with new and existing clients about service offerings. Working together, we created straightforward messaging that has allowed the agency to easily communicate with their audience. Dark City also worked with a local photographer to source unique imagery that represents the city’s nickname, also know as Asbury Park, New Jersey. It’s also the place Bruce Springsteen got his start wih his debut album Greetings from Asbury Park, N.J. (1973).

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Even though the website is fully contained within a single-page, one problem we helped solve was how to keep it fresh and up-to-date. Our solution: Twitter integration; and we did it using their primary brand color. This way it not only reinforces the brand, it helps the content feel integral to the overall design as it frequently updates with content linked from the brands’ own twitter account.

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We also created a couple of email addresses that enabled people determine how they wanted to contact to Dark City Digital, ultimately distinguishing between viable leads and general inquiries.

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